The performance fabric men's apparel company approached me with a freelance opportunity. The blog campaign, "Step Up Your Game", featured various professional athletes, who endorsed the brand's innovative dress shirts and pants. Provided with only the short video interviews produced by the brand, I was tasked with highlighting relevant quotes and weaving them together with additional, compelling content.

(I provided some visuals examples of the initial blog post as well as the transcripts for each.)

Layout: Jennifer Reeves